Thursday, 25 February 2010

Digital Culture: 5

Jean Baudrillard

According to Baudrillard reality has disappeared: we live in an age of simulation. It is an age where "truth, reference and objective cause have ceased to exist". The very "spectre of simulation" threatens the distinction between "true" and "false" (Baudrillard, 1983 p.6). Expanding upon the idea Baudrillard stated that "it is no longer a question of a false representation of reality (ideology), but of concealing the fact that the real is no longer real"
(1983, p. 25)

Baudrillard, J (1983) Simulations Semiotext(e)

See also Eco, U Travels in Hyperreality

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